Privacy Policy
The Soil Guys
1. Introduction
Welcome to The Soil Guys. We value your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, store, and protect your data when you interact with our website, services, consultation forms, educational resources, and related communications.
By using our website or submitting information through any of our forms, you consent to the practices described in this Privacy Policy. This policy applies to all touchpoints with The Soil Guys, including thesoilguys.com, consultation intake forms, email communications, and any related services.
2. Information We Collect
Personal Information
We may collect personal information that you voluntarily provide, including:
- Name
- Email address
- Phone number
- Farm, orchard, or business name and location
- Soil, crop, or land management details submitted through consultation forms
- Photos, soil reports, lab results, or other materials shared with us for service purposes
- Any information submitted through contact forms, newsletters, or educational inquiries
Automatically Collected Information
When you visit our website, certain technical information may be collected automatically, including:
- IP address
- Browser type and version
- Device information
- Pages visited and time spent on the site
- Referring website or source
This information helps us improve website performance, security, and user experience. It is not used to identify you personally.
3. How We Use Your Information
We use collected information to:
- Respond to inquiries and consultation requests
- Provide regenerative agriculture guidance and educational resources
- Prepare client-facing soil reports and recommendations
- Improve our website and services
- Send important updates, newsletters, or service-related communications
- Maintain website security and prevent fraudulent activity
- Analyze website usage and visitor behavior
We do not sell your personal information to third parties.
4. Consultation Data & Client Confidentiality
Information submitted through consultation forms is used solely for the purpose of providing you with soil diagnostics, recommendations, and related services.
Any soil reports, farm details, photographs, lab results, or uploaded materials shared with us are treated as confidential. This data is:
- Used only to deliver the services you have requested
- Never shared with other clients or third parties outside of the service relationship
- Never used in marketing, educational content, or public-facing materials without your explicit written consent
If you share photographs or other media with us, we will request your permission before using them for any purpose beyond your direct service engagement.
5. AI-Assisted Report Preparation
The Soil Guys uses AI tools to assist in organizing, interpreting, and drafting client soil reports. In the interest of transparency, here is how that process works:
- Only anonymized, non-identifying data values are used with AI tools. This includes numerical soil data such as pH levels, base saturation percentages, nutrient ratios, and similar measurements.
- No client names, farm names, contact information, business details, or identifying information is submitted to any AI system.
- AI tools function as an assistive layer for our team. All interpretation, recommendations, and final reports are reviewed and approved by The Soil Guys staff before delivery.
- AI-assisted analysis is used solely to support your service engagement. It is not used to train models or inform other clients’ work.
As AI tools and our processes evolve, we will update this policy accordingly.
6. Payment Processing
Payment transactions are processed through Square, a third-party payment processor. The Soil Guys does not store, access, or retain your payment card information.
Square handles all payment data under their own privacy and security policies. We encourage you to review Square’s Privacy Policy at squareup.com/legal/privacy for details on how your payment information is handled.
7. Cookies
Our website may use cookies and similar technologies to improve your browsing experience. Cookies may be used for:
- Website functionality and user preferences
- Performance analytics
- Security purposes
You can choose to disable cookies through your browser settings, though some features of the website may not function properly as a result.
8. Analytics
We may use analytics services such as Google Analytics to better understand how visitors interact with our website. These services collect anonymized usage data including pages viewed, session duration, traffic sources, and device information.
This data is used only to improve website performance and user experience. If you prefer not to be tracked by Google Analytics, you may install the Google Analytics Opt-out Browser Add-on, available at tools.google.com/dlpage/gaoptout.
9. Email Communications
If you subscribe to our newsletter or opt into email communications, your email address and name may be stored and managed through a third-party email platform. Subscriber list data is not shared with unrelated parties and is used solely for TSG communications.
You may unsubscribe at any time using the link included in any email we send, or by contacting us directly at info@thesoilguys.com.
10. Embedded Content
Pages on this site may include embedded content such as videos, social media feeds, or maps. Embedded content from other websites behaves as if you visited those sites directly. Third-party services may collect data, use cookies, or monitor your interaction with their content according to their own privacy policies. This may include services such as YouTube, Instagram, and Facebook.
11. Data Storage & Security
Our website is hosted on Hostinger and uses industry-standard security measures including SSL encryption and secure hosting environments to protect your information from unauthorized access, misuse, or disclosure.
No method of internet transmission or electronic storage is completely secure, and we cannot guarantee absolute security. We are committed to handling your data responsibly and will notify affected users in the event of a data breach that impacts personal information.
12. Third-Party Service Providers
We work with trusted third-party providers to operate our services, including:
- Hostinger (website hosting)
- Square (payment processing)
- Google Analytics (website analytics)
- Email communication platforms
- AI-assisted report preparation tools (used with anonymized data only, as described in Section 5)
13. How Long We Retain Your Data
We retain personal information only for as long as necessary to provide requested services, maintain records for administrative or legal purposes, and support ongoing client relationships.
You may request deletion of your information at any time, subject to any legal or operational obligations we may have. Requests can be submitted to info@thesoilguys.com.
14. Your Rights
Depending on your location and applicable laws, you may have the right to:
- Access your personal data
- Correct inaccurate information
- Request deletion of your information
- Withdraw consent for communications
- Request a copy of stored personal data
California residents may have additional rights under the California Consumer Privacy Act (CCPA), including the right to know what personal information is collected and the right to opt out of its sale. The Soil Guys does not sell personal information.
To make any request regarding your data, contact us at info@thesoilguys.com.
15. Minors
Our website and services are intended for adults 18 years of age and older. We do not knowingly collect personal information from minors. If you believe a minor has submitted information through our site, please contact us and we will promptly remove it.
16. Third-Party Links
Our website may contain links to external websites or resources. We are not responsible for the privacy practices, content, or security of third-party websites. We encourage users to review the privacy policies of any external websites they visit.
17. Legal Disclosure
We may disclose personal information if required to do so by law, or if we believe such action is necessary to comply with legal obligations, protect our rights or property, prevent fraud or abuse, or protect the safety of users or the public.
18. Changes to This Privacy Policy
We may update this Privacy Policy from time to time as our services, tools, or legal obligations change. Any updates will be posted on this page with a revised effective date. Continued use of the website after changes are posted constitutes acceptance of the updated policy. We encourage you to review this policy periodically.
19. Contact Us
The Soil Guys
Website: thesoilguys.com
Email: info@thesoilguys.com
Location: Franklin, NC